Cogent World: Beer and Spirit Activations
Modelo especial x cogent world
Modelo especial : Rolling Loud
Experienced Visuals collaborated with the agency Cogent World to capture the Rolling Loud Festival as presented by festival beverage partner Modelo in Queens, New York in September 2022. Featuring a second story vantage point of the main stage, The premium gold-tinted decor encouraged fans to drop by and snag a free customized t-shirt, or interact with the psychedelic visualizer, while they waited to enjoy main stage acts with a cold beverage in hand.
Modelo especial : SXSW
Continuing with their music activation strategy, Modelo partnered with the Museum of Hip Hop activation at the South by Southwest (SXSW) Music festival to capture the energy and vitality of the music fans and distribute exclusive merchandise.
High West Whiskey x cogent world
High West Whiskey : Bar Convent Brooklyn
Summer 2022 High West Distillery undertook a multi-city pop-up activation with a stop at the Bar Convent Brooklyn (BCB) Convention in the Industry City complex featuring a unique VIP tasting experience on a custom built saloon train car, along with expert demonstrations on their unique spirits blending process.
High West Whiskey: Food and Wine
reprising the VIP tasting experience, High West brought the railcar to The Food and Wine Fest in New York City for further consumer activity.
